I am a designer currently transitioning into the field of UX, building on my substantial background in interior design for prominent global retail chains. My expertise is not just limited to spatial design; I have a strong proficiency in visual and motion design, demonstrating a keen sense of innovation and creativity in every project. I excel in design thinking and spectacular design, constantly fueled by a curiosity about the future and a relentless drive to explore it. Innovation is deeply ingrained in my DNA, and this is evident in my significant achievements in visual design, validated by the market.

As a freelance designer at WakeUp Studio, I have collaborated closely with retail giants like Oatly and Estée Lauder, playing a pivotal role in their substantial marketing successes in China. My work with these brands has not only honed my design skills but also given me a profound understanding of market dynamics and consumer preferences. I am currently advancing my skills through a UX certificate program, committed to merging my established expertise in traditional design with the dynamic principles of user experience for digital interfaces. This journey is not just about changing my professional path; it’s about evolving my design philosophy to meet and exceed the demands of the digital age.